ENTTEC Powers Dubai Mall’s Newest Attraction—House of Hype
House of Hype, a new attraction at Dubai Mall, is pushing the boundaries of what entertainment can be.
Spanning 100,000 square feet in the Chinatown district, the space offers 18 different environments, each designed with interactive games, immersive worlds, and unique experiences for visitors of all ages.
The key element that ties the entire experience together is the lighting. ENTTEC’s advanced lighting control systems have been integrated throughout the venue to create dynamic, responsive environments.
This isn’t just typical ambient lighting—it’s a system designed to react in real-time to visitors’ movements and the energy of each space.
The lighting design includes a range of ENTTEC products, such as the ELM software, Pixelator Mini, Storm10, Octo, DIN Ethergate, and CVC4.
These are paired with over 3,000 PXL40 Dots, PXL100x25 Dots, RGBW LED strips, and custom-cut Neon Flex, ensuring that every corner of House of Hype has a tailored lighting solution.
Each zone within the attraction has its own lighting design, calibrated to suit the theme and atmosphere. Whether it’s the vibrant Neon Dreams, the detailed Arabian Markets, or the otherworldly Orb Experience, the lighting shifts and adapts to fit the space and experience.
The lighting design focuses on smooth transitions, precise control, and creating a cohesive atmosphere throughout the entire venue.
House of Hype’s lighting system is more than just aesthetic—it enhances the overall experience by reacting to the movement and energy of the visitors, making every interaction feel unique.
With ENTTEC’s reliable and flexible lighting solutions, House of Hype offers a visually dynamic environment that elevates the entertainment experience at Dubai Mall.
